NeuroU To Offer Crash Course On Consumer Neuroscience
Topics will cover neuromarketing, system 1 research, product and media testing An international symposium for which organizers expect...
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OUR BLOG
Mar 7, 20171 min read
Sensory Satisfaction: Is Liking Enough?
We are pleased to bring your attention to an article co-written by Dr. Michelle Niedziela, Scientific Director of HCD Research in...
Sep 13, 20161 min read
Neuroscience Based User Experience Research Unit
HCD Research has announced the formation of a User Experience division focusing on the integration of applied neuroscience and...
Jan 19, 20161 min read
IVP enters association with HCD Marketing Sciences
HCD Research recently established HCD Marketing Sciences, a division of HCD Research which offers support for market research companies...
Oct 6, 20151 min read
HCD Research Announces Neuroscience-based Video Game Research Services
HCD Research has released neuroscience-based video game research tools which, when combined with traditional research methods, provide a...
Jul 13, 20152 min read
HCD Research and Sensanalysis
FRANKFURT, Germany and FLEMINGTON, N.J., July 13, 2015 — HCD Research, Inc. and SENSANALYSIS have entered into an agreement to co-develop...
Apr 20, 20151 min read
Utilizing Neuroscience for Video Game Research
HCD Research, a US based market research company,has opened a video game market research division, which will combine neuroscience ...
Mar 31, 20152 min read
Webinar: Join us on 4/9, 1:00 pm EST as HCD’s Dr. Michelle Niedziela participates on Nonconscious Me
Dr. Michelle Niedziela, Scientific Director of HCD Research will participate in a webinar titled “MEASURING NONCONSCIOUS IMPACT AND ...
Jan 20, 20152 min read
New Division at HCD Research uses Applied Consumer Neuroscience to focus on Customer Experience wit
FLEMINGTON N.J., January 20th, 2015 – HCD Neuro-Cognitive Financial Insights is a new division at HCD Research set to measure and...
May 27, 20144 min read
HCD Research and PlayCollective Partner on Cutting Edge Research For Kids and Family Consumer Produc
FLEMINGTON, N.J., May 27, 2014 – HCD Research announced today a partnership with PlayCollective, a leading global research, brand and...
Mar 7, 20142 min read
HCD Research Introduces Cognitive and Neuromarketing Metrics
HCD Research now offers neuromarketing that is accessible and actionable: the EmCodeTM Neurocognitive Metrics. These metrics synthesize...
Jul 9, 20132 min read
Integrating Biometrics and Choice Models: Dr. Steven Struhl, PhD, MBA, MA joins HCD Research as a C
HCD research is pleased to announce that Dr. Steven Struhl has entered a collaboration with HCD Research to develop integrated ...
Mar 4, 20132 min read
Concept Testing Tool Integrates Traditional and Biometric Measures for Real-Time Insight into Consum
Flemington, NJ, February 21, 2013 – HCD Research announced today that it is offering a new research tool that combines the strengths of...
Mar 4, 20132 min read
Seasoned Consumer Research Professional Joins HCD Research to Lead Communication Sciences Research
Flemington, NJ, January 11, 2013 – HCD Research announced today that Joe Messina, a seasoned consumer research professional has joined...
Sep 19, 20123 min read
National Media Study Reveals Need to Optimize Online News Content in Response to Consumers’ Motivati
— Reward seekers more likely than threat avoiders to gravitate toward mobile media for news — Flemington, NJ, September 18, 2012 – The ...
Apr 11, 20123 min read
HCD Research, Missouri School of Journalism Partner to Offer Advanced Communication Science Service
— Combining biometric and eye-tracking measures provides unique consumer insights — Flemington, NJ, April 10, 2012 – The Missouri...
Feb 9, 20123 min read
National Study will Determine Motives that Drive Consumers’ Media Preferences and Behaviors
— Study goal is to discover keys to designing more effective online news and advertising — Flemington, NJ, November 29, 2011 – The ...
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