Mar 17, 20234 min readBlogHCD Research Webinar Series Recap: A Frank Discussion on 'Junk Science' in Emotion ResearchThe lack of understanding of what "emotion" is has become apparent as business interest in understanding and measuring consumer emotions...
Dec 20, 20225 min readBlogClearing the Neuro-Hype Air: Addressing Emotion AI, Facial Coding, and BiometricsThe following blog is in response to the ICO’s statement, which can be read here. Neuro-hype has plagued the world of applied consumer...
Dec 3, 20185 min readBlogIs facial coding a valid means of collecting emotional state?Cheaper, faster, better. This is what we want and we want it now. But what is best is not always what is fast or cheap. Facial coding...